From Comcast SportsNet NEW YORK (AP) -- The NHL is hoping to turn Thanksgiving weekend into a hockey holiday as it did with New Year's Day. Looking to build on the success of the Winter Classic, which has quickly become a New Year's staple, the NHL announced on Wednesday a renewal of a multiyear partnership with Discover. The familiar credit card company will become the title sponsor of this year's "Discover NHL Thanksgiving Showdown," which takes place on the traditional shopping-heavy Friday after the holiday. The "Black Friday" matchup features the Stanley Cup champion Boston Bruins and the Detroit Red Wings in an Original Six matchup on NBC. Discover and the NHL will also debut a co-sponsored float during the Macy's Thanksgiving Day Parade on NBC as part of promotion for the game. "We are looking to build an entirely new platform around Thanksgiving and have it include not only a game broadcast but something more," said David Lehanski, the NHL's group vice president of integrated sales. "That (parade) is chock full of the most iconic brands. To be a part of that for hockey is great." Thanksgiving belongs to the NFL -- in the sports world -- much in the way college football has owned New Year's Day for generations. The 2012 Winter Classic, featuring the New York Rangers and the Philadelphia Flyers, was bumped to Jan. 2 along with the bowl games because the NFL is playing a regular schedule the day before. The NHL isn't taking on the NFL on Thanksgiving, either, but the league and Discover are aiming to give hockey fans an appetizer with the parade, heading into the featured Friday game. "This was one of those ideas that had natural synergy," said Jennifer Murillo, the vice president of brand communications for Discover. "The whole idea came together through the partnership. "We know our card members are passionate hockey fans. As the idea materialized to create a new nationally televised game during Thanksgiving weekend, this was a natural extension for us." The Thanksgiving Friday game begins NBC's coverage of the NHL for this season. It is the league's earliest start date on network TV since NBC acquired hockey broadcast rights in 2005. An estimated 50 million viewers are expected to watch the parade on television. "We're proud to work with our partners at the NHL and participate in some of America's favorite holiday traditions, the Macy's Thanksgiving Day Parade and watching a great hockey matchup on NBC," Murillo said. The parade float, 36 feet long and by 20 feet wide and called "Frozen Fall Fun," will showcase the partnership between the NHL and Discover and include past NHL stars, a synthetic ice rink, a 12-foot tall turkey that serves as a hockey goal, and a colorful fall look. Grammy Award winner Cee-Lo Green will perform live on the float. "This is part of the overall strategy," Lehanski said. "The more events we can create, if they can be tied to holidays or high-level days when people are home watching television, if we can bring hockey to their faces, we're going to generate more fans." Discover will offer card members the chance to redeem their Cashback Bonus rewards for tickets to the upcoming Winter Classic in Philadelphia, and card members will also receive discounts to Shop.NHL.com, the NHL Powered by Reebok store in New York, and NHL GameCenter Live subscriptions. "Having a new ownership platform on a day that is synonymous with shopping was a natural fit to renew our partnership with Discover, but we wanted to make it even bigger," Lehanski said. Discover will remain the official card of the NHL, All-Star weekend, the Winter Classic, NHL awards, and the draft.
The White Sox aim for win No. 20 in their series finale against the Boston Red Sox tonight on Comcast SportsNet Plus. Coverage begins with White Sox Pregame Live at 6:30 p.m. Be sure to stick around after the final out to get analysis and player reaction on White Sox Postgame Live.
Today’s starting pitching matchup: Henry Owens (0-0) vs. Erik Johnson (0-0)
Click here for a game preview to make sure you’re ready for the action.
[SHOP WHITE SOX: Get your White Sox gear right here]
— Channel finder: Make sure you know where to watch.
— Latest on the White Sox: All of the most recent news and notes.
— See what fans are talking about before, during and after the game with White Sox Pulse.
Carlos Rodon hasn’t been too far off the mark in his outings early in 2016.
His April 18 start aside, the team’s 2014 first-round pick has thrown the ball very well. Yet six starts into his sophomore campaign, Rodon has a 1-4 record.
The young White Sox left-hander made only one big mistake on Wednesday night and Boston Red Sox slugger David Ortiz took advantage. Ortiz’s fifth-inning home run off a Rodon fastball got the Red Sox on track and they tacked on several runs late to snap a three-game winning streak for the White Sox, who fell 5-2 in front of 14,383 at U.S. Cellular Field. Jose Abreu homered, but that was all for the 19-9 White Sox, who were stymied by seven sharp innings from Clay Buchholz.
“Just one pitch, and that’s the name of this game I guess,” Rodon said. “One pitch changes the game pretty dramatically. That’s why people love baseball I guess.”
Rodon has discovered the importance of one pitch several times this season.
He threw an outstanding game in his first start at Oakland on April 6 only to be felled by an opposite-field homer by Mark Canha. In his last turn in Baltimore, Rodon was on cruise control before his defense did him in. Later in the contest, Rodon allowed another opposite-field blast to Nolan Reimold, which sealed the southpaw’s fate.
On Wednesday, Ortiz taught him a lesson after Rodon issued a two-out walk to Xander Bogaerts with the White Sox leading 2-1 in the fifth. Rodon left a 1-1 fastball over the plate and Ortiz turned on it and drove it 397 feet to right on a windy, cold night.
“Don’t throw a fastball down the middle to Big Papi,” Rodon said.
It was the sixth homer of the season and 509th of his career for Ortiz, who is set to retire after the season ends.
But Big Papi wasn’t done yet.
He followed a pair of one-out singles in the seventh inning with one of his own against Zach Duke. Ortiz beat a White Sox shift and dribbled a single through an open spot on the left side of the infield to drive in run No. 22 on the season and put Boston ahead 4-2. The Red Sox added another run in the eighth.
Ortiz, 40, is hitting .311/.404/.633.
“He comes up big in certain situations,” White Sox leadoff man Adam Eaton said. “Ortiz is a heck of a hitter, and he’s gonna make you pay.”
The White Sox couldn’t do the same with Buchholz, who entered the game 0-3 with a 6.51 ERA. Eaton said the right-hander kept them off-balance by using all five of his pitches. Buchholz appeared to have trouble keeping the ball down in the first as Eaton flew out deep to left ahead of a Jimmy Rollins single and Abreu’s two-run homer, his first since April 19. Abreu’s fourth homer snapped a 61-plate appearance drought and put the White Sox ahead 2-0.
But Buchholz settled in and retired 19 of the last 22 batters he faced, including 10 in a row.
He limited the White Sox to two runs and three hits while striking out six.
“We got off well there, Jimmy getting on and Jose hitting a homer, but we can’t stop there,” Eaton said. “You know as an offense you can’t stop there.”
A lack of run support has also been an early theme in Rodon’s starts.
The team has scored a total of 10 runs with Rodon on the mound in six starts. Entering Wednesday, his 2.1 run support average per nine innings ranked 67th among 73 qualified starters, according to baseball-reference.com.
The limited backing has often left Rodon -- who minus his April 18 start against the Los Angeles Angels has a 3.03 ERA -- susceptible to one mistake costing him the game.
“I think he learns something every time out there,” White Sox manager Robin Ventura said. “There's something to be gained from it and for him, he's going to be better for it. He's got great stuff, a competitor and all that, but you always learn stuff as you're going through this. Even looking at Sale or Quintana, they're still doing things and you learn something every time you're out there. Carlos is no different.
“We know he's a good pitcher, but even the good ones run through tough stretches.”
Jose Abreu made it official on Wednesday night -- he’s on fire.
Everyone around the White Sox has known this hot streak would soon arrive. They saw signs in Toronto and again in Baltimore as he began to drive the ball to right with authority. They heard the sounds his lumber produced when he smacked another pitch.
But the first baseman confirmed it in the first inning Wednesday when he snapped a 61-plate appearance homeless streak with a towering two-run homer to left. And the idea that the White Sox have played as well as they have without consistent production from Abreu has the club very optimistic about its chances to contend this season.
“It’s awesome,” leadoff man Adam Eaton said. “You know it’s going to happen. He’s never not going to get going and be the type of hitter he is.”
“You’ve seen the month we’ve had and realistically without him producing a tremendous amount, without really the hitters producing a tremendous amount. The pitching staff has really carried us.”
Abreu has been a dominant force in the lineup in each of his two previous seasons. The 2014 American League Rookie of the Year has produced 9.3 Wins Above Replacement in his first two seasons, according to baseball-reference.com.
But until this last week, Abreu hasn’t been himself.
He hit .229/.303/.354 in April with 13 RBIs, the fewest he’s ever had in the opening month of the season. He chased pitches that weren’t his and got away from his game, rifling inside fastballs to right field. Yet the lengthy slump from a player who hit .303/.364/.540 with 66 homers and 208 RBIs in his first two seasons hasn’t dramatically hurt the White Sox, who entered Wednesday with the best record in the AL.
Abreu said the stretch reminds him of 2009 when he got out to a slow start and his team, the Elefantes de Cienfuegos, continued to play well in the Occidental Division of the Cuban National Series. Despite Abreu’s early slump, Cienfuegos finished in second place in the division and earned a postseason birth as it did in each of Abreu’s final eight seasons.
“I’ve had this moment before in Cuba,” Abreu said through an interpreter. “I was struggling and the team was winning games.
“We won that year. That’s the same kind of feeling as I’m having right now because we’re getting all together, working hard and pulling in the same direction and that’s probably something God has for us for the season and I’m happy.”
Manager Robin Ventura might like similar results from this situation. Abreu finished the 2009 season hitting .399/.555/.822 with 30 homers and 76 RBIs in 393 plate appearances. Projected out to 600 plate appearances, Abreu would wind up with 45 round-trippers, or nine more than his career high.
No matter what kind of numbers Abreu produces, it’s clear he’s in a better position to do it after a slow start. From April 25 through Tuesday, Abreu hit .406/.486/.531 with nine RBIs in 37 plate appearances. While he hadn’t gone deep in that span, Abreu walked five times and struck out only three.
Abreu said it’s a function of improved timing. He feels right when he drives the ball on a line to right as he did throughout a four-game series in Baltimore. Those are the signs Ventura has seen plenty of lately.
“It sounds better,” Ventura said. “His hands work better. It just seemed like he could pull the inside pitch a little better and drive some more to right field. He was working on it, probably gave up a couple of at-bats trying to find it, knowing it might not look right. We could tell what he was trying to do, and I think it has helped him as we got home, how it feels for him.”
Eaton looks forward to what it can mean for the White Sox. The offense entered Wednesday with 45 runs in the past eight games after it produced 62 in the first 21.
“He stays inside the ball really well, he goes the other way really well,” Eaton said. “That’s where his power is and somebody hangs one, he’ll pull it
“When he starts doing that and barreling balls the other way, and they throw a 95-mph heater on the inside part of the plate, he shoots it to right with authority and that’s when you know Jose is going.
“It should be interesting once he gets going and gets in a rhythm.”