Sox unveil fan-submitted "moments" ad spot

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Sox unveil fan-submitted "moments" ad spot

The White Sox have already done a fine job with their "Appreciate the Game" TV ad spots -- the Robin Ventura grand slam one is pretty great, namely. The team is selecting four fan-submitted ad spots to run this year, with the first debuting online Monday.

It's called "Moments," and it's created by Matt Dahl and Derek Smith. You can watch it here. Dahl and Smith did a nice job putting it together -- the slow-motion stuff gets me every time.

This has been a great way to tap the imagination and originality of the creative community and further engage White Sox fans, White Sox senior VP of sales and marketing Brooks Boyer said in a statement released by the team. We worked with our creative agency, Energy BBDO, to develop the Appreciate the Game campaign and thought it would be exciting to see what ideas would be presented within the context of that campaign.

The rest of the winning submissions will be rolled out after the White Sox April 13 home opener.

Preview: White Sox open series with Royals Monday on CSN

Preview: White Sox open series with Royals Monday on CSN

The White Sox open a three-game set with the Kansas City Royals Monday, and you can catch all the action on CSN and live streaming on CSNChicago.com and the NBC Sports App.

Coverage begins at 7:00 p.m. Be sure to stick around after the final out to get analysis and player reaction on White Sox Postgame Live.

Tonight's starting pitching matchup: Jason Vargas (3-0, 0.44 ERA) vs. Miguel Gonzalez (2-0, 2.84 ERA)

Click here for more stats to make sure you’re ready for the action.  

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— Latest on the White Sox: All of the most recent news and notes.

White Sox snap skid by forcing, capitalizing on Indians' mistakes

White Sox snap skid by forcing, capitalizing on Indians' mistakes

White Sox force, capitalize on Indians' mistakes 

The White Sox haven't had many opportunities to capitalize on mistakes from their opponents lately because they haven't been in a position to force them. 

But in their 6-2 win over the Cleveland Indians Sunday afternoon at Guaranteed Rate Field, the White Sox put the pressure on the defending American League champions and reaped the results. 

Two plays stand out, both of which came in the sixth inning. After Omar Narvaez drew a leadoff walk, Jacob May put down a well-placed sacrifice bunt between the pitcher's mound and first base line. Indians first baseman Carlos Santana charged in and turned to underhand a toss to second baseman Michael Martinez, who was covering first. 

But the speedy May was hustling down the line, which forced Martinez to awkwardly stretch for the ball. He dropped it, allowing May to reach. 

"Anytime you you have players that are forcing defenses to complete plays you can put them in an awkward position," manager Rick Renteria said. "I don't know that that led to that in particular but he busted his rear end down the line."

That error paid off for the White Sox three batters later — after Tim Anderson and Tyler Saladino struck out — when Melky Cabrera singled to left. Narvaez was aggressively waved home by third base coach Nick Capra (a common practice with two out) but looked to be easily out at the plate on Brandon Guyer's throw. Again, though, forcing the issue paid off: Cleveland catcher Roberto Perez dropped Guyer's throw, allowing Narvaez to score. 

"That's kind of what we've been stressing in spring, play with your hair on fire," Anderson said. "That's definitely something that we've been working on and that's something we can control, that energy level and the way we hustle."

The White Sox were sparked by a three-run first inning, which ended a stretch of 23 consecutive innings without scoring a run. Anderson began with a double off Indians starter Danny Salazar and, after Saladino singled, scored on Cabrera's sacrifice fly. 

Jose Abreu followed with a line drive to right, which fell in front of outfielder Abraham Almonte and skipped past him for a two-base error, allowing Saladino to score. Leury Garcia later delivered a two-out single to score Abreu. 

"Everybody knows how good this Cleveland pitchers are, especially the first two games with (Carlos) Carrasco and (Corey) Kluber," Abreu said through an interpreter. "Our offense was silent. But today we had more life against Salazar. We know him and we did our job."

The White Sox cruised behind that three-run first inning and a solid start from left-hander Derek Holland, who allowed one run over six innings. Holland's only mistake was a third inning hanging curveball to Francisco Lindor, who launched it for a solo home run. But he came back two innings later and struck out Lindor with the bases loaded on another curveball, ending Cleveland's best scoring threat of the game. 

"Just because something happens you got to turn the page and not worry about those kind of things, and get ready for the next one," Holland said. "He may have got me that first time but I got him the second time. So those are the kind of things, you never let something take you away from your game."