Sports Business Minute: Blackhawks worth nearly $1 billion

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Winning a third Stanley Cup in six seasons will only increase your value as a franchise.

After another Stanley Cup run, the Blackhawks value increased to $825 million which is the fourth highest total in the NHL.

[SHOP BLACKHAWKS: Get your Blackhawks gear right here]

With another season in the books, Comcast SportsNet Business Insider Rick Horrow takes a look at how the Blackhawks aren't the only franchise that has grown, and discusses how NHL Commissioner Gary Bettman is marketing the league to appeal to the common hockey consumer.

Watch the complete Sports Business Minute in the video above and follow Horrow on Twitter @RickHorrow.

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