Derrick Rose: One of the 10 highest earning athletes in 2014

Derrick Rose: One of the 10 highest earning athletes in 2014
June 18, 2014, 8:00 am
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Mark Strotman

Derrick Rose is raking in some serious coin.

Though the former MVP played in just 10 games last year before suffering a second straight season-ending knee injury, he still ranked as the ninth highest paid American athlete, according to Fortune's annual top 50 listing. Accounting for his salary this season, combined with endorsement deals, Rose earned more than $34 million ($34,632,688, to be exact).

More than $17 million of that came from his salary with the Bulls. In 2011 Rose agreed to a five-year, $94.8 million contract extension, an agreement that will pay him nearly $19 million next season, more than $20 million in 2016 and more than $21 million in 2017, the final year of the contract. Still, Rose is just the 16th highest paid player in the NBA behind both the usual suspects Kobe Bryant ($30.4 million), Carmelo Anthony ($21.4 million), Dwight Howard ($20.5 million) and LeBron James ($19.1 million) as well as the likes of Joe Johnson ($21.4 million), Pau Gasol ($19.3 million) and Zach Randolph ($18.2 million). It's worth noting that the average salary of the NBA players on the Fortunate 50 list was $20.53 million, so Rose was "below average" in that sense.

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But where Rose made his real money this past year was in endorsements. 

The bulk of that income stems from the 13-year, $185 million deal he signed with Adidas in 2010 after winning NBA MVP. Rose also has endorsement deals with Powerade, Skullcandy headphones, Wilson Sporting Goods Co., 2K Sports and Giordano's pizza. Knee injury or not, Rose is still one of the most marketable NBA athletes. His endorsement earnings trail only James ($38 million) and Bryant ($20 million) in the NBA.

Basketball players were helped in large part due to the increasing shoe sales. According to a report from Forbes published in February, the top-10 NBA endorsers, all of whom ranked in the top-50 of this list, made a combined $155 in 2013, more than MLB's top-10 endorsers ($30 million) and the NFL's ($55 million).

Among shoe sale leaders, Rose ranked fourth ($40 million) in sales, behind only James ($300 million), Durant ($175 million) and Bryant ($50 million). Adidas employs Rose, John Wall ($5 million), Dwight Howard ($5 million) and most recently Damian Lillard.

And though Rose earned more than he did last year ($33,403,000) he actually dropped two spots from his 2013 rank. Rose surpassed New Orleans Saints quarterback Drew Brees but was jumped in the rankings by three other quarterbacks: Aaron Rodgers (unranked to No. 4), Peyton Manning (No. 10 to No. 5) and Tom Brady (unranked to No. 8).

Baseball players made up a league-best 20 players - though it was down from 25 a year ago - followed by 15 NBA players (Blake Griffin and the retired Gilbert Arenas, who made $20 million this season after being amnestied by the Magic two years ago, were newcomers to the list). The NFL was represented by 10 players, consisting of seven quarterbacks in the top 16, Calvin Johnson, Clay Matthews and Eli Manning.

[MORE: Bulls, Rockets reportedly frontrunners for Carmelo Anthony]

The five non-major sport athletes on the list were golf's Phil Mickelson (No. 6) and Tiger Woods (No. 7), NASCAR's Jimmie Johnson (No. 28), tennis' Serena Williams (No. 39) and boxer Floyd Mayweather, who for a third straight season topped the chart with $105 million in earnings, all salary.