The LeBron effect: Cleveland would add $100 million in value

The LeBron effect: Cleveland would add $100 million in value
July 11, 2014, 5:30 pm
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CSN Staff

The Cleveland Cavaliers might be paying LeBron James millions of dollars to return to Cleveland, but the franchise immediately increased their value.

[NBA Free Agency: LeBron is heading back to Cleveland]

Based on television alone, the Cavs currently average about $25 million per season from Fox Sports Ohio, according to Forbes. The television deal was signed before LeBron left and will end in two years, so ratings plummeted during the four years of LeBron's absence. The new cable deal will likely average at least $40 million per year. 

But with the return of LeBron, the revenue the Cavs would now add is $100 million. 

[Cavs owner Dan Gilbert: 'Welcome home, LeBron']

Talk about the LeBron effect..

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