Wrigleyville Rooftops announce 'win-win' advertising plan

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Wrigleyville Rooftops announce 'win-win' advertising plan

During last weekend's Cubs Convention, team executives announced a $300 million project plan to restore Wrigley Field. Party decks, executive lounges, a jumbotron and restaurants are some of the new attractions included in the blueprint, but the costly plans will require some additional revenue.

The Wrigleyville Rooftop Association announced a "win-win" plan on Friday to help raise the necessary funds for the renovations and the City of Chicago. The advertising deal they're putting in place includes the installation of digital signs on each rooftop. Combined, those advertisements are expected to generate between $10-20 million in annual revenue. One-hundred percent of that money will go straight to the ballpark's construction plans.

"We believe this common sense plan is a win-win for the community, rooftops, City Hall and the Cubs," said Murphy's Bleachers and Rooftops owner and Wrigleyville Rooftops Association member Beth Murphy.

"My late husband and I fought hard for the landmark compromise years ago and the community leaders I've spoken with universally believe our plan makes more sense since it puts the Wrigleyville community first, not just one business."

But this idea isn't a "win-win" for everyone. According to the 2004 landmark ordinance Murphy says her family fought for, "memorable views of the surrounding buildings" cannot be blocked, but current rooftop owners still see a risk in this new deal.

"It will be a sad day if the thousands of baseball fans who come to Wrigleyville to see a game from a rooftop have their view blocked," said Cubby Bear and rooftop owner George Loukas.

Over the span of the 20-year advertising contract, the Cubs are expected to earn $70 million in royalties while the City of Chicago earns nearly $60 million in taxes. $7 million is expected to be raised for charitable donations as well.

Preview: Cubs wrap up series with Nationals today on CSN

Preview: Cubs wrap up series with Nationals today on CSN

The Cubs take on the Washington Nationals today, and you can catch all the action on CSN and live streaming on CSNChicago.com and the NBC Sports App.

Coverage begins with Cubs Pregame Live at 2:30 p.m. Then catch first pitch with Len Kasper and Jim Deshaies. Be sure to stick around after the final out to get analysis and player reaction on Cubs Postgame Live.

Today’s starting pitching matchup: Jon Lester (5-4, 3.83 ERA) vs. Joe Ross (4-3, 5.40 ERA)

Click here for more stats to make sure you’re ready for the action.  

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— Latest on the Cubs: All of the most recent news and notes.

Jake Arrieta doesn’t see fractures forming in Cubs clubhouse

Jake Arrieta doesn’t see fractures forming in Cubs clubhouse

WASHINGTON – An erratic, distracted, disconnected Cubs team got a pregame Moment of Zen at Donald Trump’s White House on Wednesday afternoon, a smaller group of players, staffers and executives going back to 1600 Pennsylvania Ave. for the second time in less than six months to celebrate their World Series championship.    

The Cubs showed up at Nationals Park and of course had new Joe Maddon T-shirts folded all over the chairs in the visiting clubhouse: “Embrace the Suck” superimposed on the Captain America shield. Miguel Montero’s locker was completely empty after injecting some truth serum into the group media sessions where the Cubs almost always insist that everything is fine and will be all right in the end.

But the Cubs are at an awkward, sensitive point here, 39-39 after an 8-4 loss to a first-place Washington team that saw reigning National League MVP Kris Bryant leave the game with a sprained right ankle and veteran pitcher John Lackey give up all eight runs as his ERA ballooned to 5.24.

Paying $7 million to make Montero go away won’t magically solve the problems. Even the guy who Montero targeted late Tuesday night after the Nationals stole seven bases didn’t really have a problem with the message or the messenger. 

“I’m sad to see him go,” Jake Arrieta said. “I love Miggy. As you guys know, he’ll say some things from the heart, the way he feels. He’s open and honest. That’s the way Miggy is. He regretted what he said. He felt bad about it. I told him that I’m not upset or mad at him. I didn’t even really see the comments, and I don’t care what they were. 

“I know what it was about – and there was a lot of honesty there. I didn’t do him any favors. I was slow to the plate and (Trea) Turner’s one of the fastest guys in baseball, so it just makes it look worse than it was. It’s unfortunate it had to happen that way, but it is what it is.”

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Arrieta took his teammates along for the ride when he transformed into a Cy Young Award winner in 2015. Montero had trouble hiding his frustrations with Maddon and diminished playing time, not exactly pumped about the idea of wearing a onesie on an overnight flight from the West Coast. Montero wound up catching Arrieta’s no-hitter that unforgettable night at Dodger Stadium.    

The clubhouse vibes now aren’t necessarily awful – to use a Maddon term to downplay the injuries that have decimated the roster – but something is clearly off here.  

“It’s been slightly different, honestly, just because we’ve been up and down so frequently this season,” Arrieta said. “As soon as we get on a roll, we kind of hit the skid. We win two, lose two, win one, lose one. It’s just been this back and forth sort of rollercoaster that we’ve been dealing with. 

“As far as the guys in here, everybody gets along great. We got good relationships. Sometimes, there can be a lull in the dugout from time to time. That’s just kind of the nature of the back and forth that we’ve had, ups and downs. 

“But we’re all on the same page. We know that we need to tighten some things up. And it’s not just in one area. We’ve pitched well at times. We’ve swung the bats well at times. 

“Obviously, last season we were able to kind of collectively do all of that at the same time. That’s what we’re searching for. We’re trying to find that consistency on both sides of the ball.” 

The ironic part is that Montero clung to the idea of being Arrieta’s personal catcher last season, hoping that connection would prevent him from getting bumped off the playoff roster, and now it got him designated for assignment.        

“I don’t think either way it would have fractured the clubhouse,” Arrieta said. “There are certain things that are handled behind closed doors, but Miggy wears his heart on his sleeve. That’s one of the main reasons we all liked him. But we’re going to move forward from this and embrace the guys that are here.”